USTVDB

Males 18-49 Demographic

Males 18-49 historical universe estimates chart

Males 18-49 Universe Estimates

Historical universe estimates of the Males 18-49 demographic among U.S. TV audience.

SeasonSharePopulationChange
2023-202420.7%65,310,000+0.54%
2022-202320.8%64,960,000+0.06%
2021-202220.8%64,920,000+0.82%
2020-202120.9%64,390,000+0.02%
2019-202021.0%64,380,000+0.55%
2018-201921.0%64,030,000+0.05%
2017-201821.0%64,000,000+0.49%
2016-201721.1%63,690,000+1.14%
2015-201621.2%62,970,000-0.03%
2014-201521.3%62,990,000+0.08%
2013-201421.4%62,940,000+0.61%
2012-201321.6%62,560,000-2.01%
2011-201222.0%63,840,000-2.56%
2010-201122.2%65,520,000+0.03%
2009-201022.4%65,500,000-0.27%
2008-200922.7%65,680,000+0.83%
2007-200822.8%65,140,000+0.45%
2006-200722.9%64,850,000+0.64%
2005-200623.0%64,440,000+0.28%
2004-200523.1%64,260,000+0.48%
2003-200423.2%63,950,000+1.01%
2002-200323.3%63,310,000+0.56%
2001-200223.3%62,960,000+2.34%
2000-200123.5%61,520,000-0.05%
1999-200023.7%61,550,000+0.51%
1998-199923.9%61,240,000+0.41%
1997-199824.0%60,990,000+0.35%
1996-199724.2%60,780,000+0.23%
1995-199624.4%60,640,000+0.73%
1994-199524.4%60,200,000+0.62%
1993-199424.6%59,830,000+0.64%
1992-199324.7%59,450,000+0.78%
1991-199224.8%58,990,000
1990-199124.9%58,990,000+0.49%
1989-199025.0%58,700,000+1.50%
1988-198924.8%57,830,000+2.05%
1987-198824.7%56,670,000+1.56%
1986-198724.6%55,800,000+1.73%
1985-198624.4%54,850,000+1.48%
1984-198524.3%54,050,000+1.64%
1983-198424.1%53,180,000+1.80%
1982-198324.0%52,240,000+2.45%
1981-198223.6%50,990,000+2.53%
1980-198123.3%49,730,000+4.76%
1979-198023.0%47,470,000+3.06%
1978-197922.5%46,060,000+1.50%
1977-197822.3%45,380,000+2.55%
1976-197722.0%44,250,000+2.22%
1975-197621.6%43,290,000+2.05%
1974-197521.3%42,420,000

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