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U.S. Television Markets

A designated market area (DMA), also referred to as a media market, is a region of the United States that is used to define a television market. DMA regions are made up of counties and zip codes that form an exclusive geographic area in which local television viewing is measured by Nielsen Media Research. They are usually defined based on metropolitan areas, with suburbs being combined within.

List of U.S. media markets

There are currently a total of 210 designated market areas (media markets), covering the entire continental United States, Hawaii, and parts of Alaska. The latest TV household estimate figures are as of the 2022-23 season, effective Thursday, October 27, 2022.

MarketCodeTV HomesChange
Abilene-Sweetwater662115,860-1%
Albany, GA525144,570+6%
Albany-Schenectady-Troy532578,760+1%
Albuquerque-Santa Fe790720,750+3%
Alexandria64489,150+4%
Alpena58317,230+1%
Amarillo634197,080+4%
Anchorage743161,210
Atlanta5242,679,850+1%
Augusta-Aiken520283,100+4%
Austin635978,520+6%
Bakersfield800247,180+5%
Baltimore5121,149,480
Bangor537142,180
Baton Rouge716353,500+3%
Beaumont-Port Arthur692168,960
Bend82191,320+1%
Billings756118,150
Biloxi-Gulfport746141,270+3%
Binghamton502132,980-2%
Birmingham-Anniston-Tuscaloosa630766,220+3%
Bluefield-Beckley-Oak Hill559120,760-3%
Boise757330,040+2%
Boston-Manchester5062,596,190+2%
Bowling Green73682,570
Buffalo514632,110-1%
Burlington-Plattsburgh523360,200+7%
Butte-Bozeman75481,490+5%
Casper-Riverton76756,390+1%
Cedar Rapids-Waterloo-Iowa City-Dubuque637360,880
Champaign-Springfield-Decatur648373,080
Charleston, SC519374,290+2%
Charleston-Huntington564427,650
Charlotte5171,323,400+4%
Charlottesville58497,950+3%
Chattanooga575401,510+6%
Cheyenne-Scottsbluff75960,540-1%
Chicago6023,624,820+2%
Chico-Redding868188,900
Cincinnati515953,940+1%
Clarksburg-Weston59899,800-4%
Cleveland-Akron-Canton5101,552,420+2%
Colorado Springs-Pueblo752385,730-2%
Columbia, SC546435,570+4%
Columbia-Jefferson City604181,720
Columbus, OH5351,023,600+2%
Columbus-Opelika522235,290+3%
Columbus-Tupelo-West Point-Houston673188,520-2%
Corpus Christi600208,490-2%
Dallas-Fort Worth6233,041,540+3%
Davenport-Rock Island-Moline682302,600
Dayton542491,820+1%
Denver7511,792,540-1%
Des Moines-Ames679472,310+1%
Detroit5051,937,250+1%
Dothan606105,610+1%
Duluth-Superior676174,760+1%
El Paso-Las Cruces765371,730+7%
Elmira-Corning56594,770-1%
Erie516152,420-1%
Eugene801250,840-6%
Eureka80261,250-1%
Evansville649290,990+1%
Fairbanks74537,930+3%
Fargo-Valley City724265,790-2%
Flint-Saginaw-Bay City513442,050
Fort Myers-Naples571618,120
Fort Smith-Fayetteville-Springdale-Rogers670338,310+2%
Fort Wayne509285,360+2%
Fresno-Visalia866634,120+4%
Gainesville592138,870+2%
Glendive7983,920
Grand Junction-Montrose77378,370+3%
Grand Rapids-Kalamazoo-Battle Creek563781,030-2%
Great Falls75565,790
Green Bay-Appleton658471,190+1%
Greensboro-High Point-Winston Salem518739,970+3%
Greenville-New Bern-Washington545305,320-2%
Greenville-Spartanburg-Asheville-Anderson567947,350+3%
Greenwood-Greenville64762,350+25%
Harlingen-Weslaco-Brownsville-McAllen636403,470+9%
Harrisburg-Lancaster-Lebanon-York566772,320-2%
Harrisonburg56998,890+1%
Hartford-New Haven5331,014,160+1%
Hattiesburg-Laurel710113,050+2%
Helena76632,420-12%
Honolulu744484,300+1%
Houston6182,666,330+3%
Huntsville-Decatur-Florence691412,370-4%
Idaho Falls-Pocatello-Jackson758142,930+1%
Indianapolis5271,207,280+3%
Jackson, MS718340,720+5%
Jackson, TN639103,540+4%
Jacksonville561790,580+3%
Johnstown-Altoona-State College574284,300-1%
Jonesboro73486,410+2%
Joplin-Pittsburg603151,160+1%
Juneau74726,920-1%
Kansas City6161,019,550
Knoxville557559,650+4%
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wow

Nov 26, 2022 11:42 EST

crazy how many people dont watch tv anymore

NWWatch

Nov 13, 2022 03:30 EST

This is such an interesting website with excellent information. Thank you for sharing.

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