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Amarillo

The Amarillo, TX designated market area (DMA) is a U.S. television market serving the people in the state of Texas. It is the 131st biggest media market by size in the United States, with a total population of 197,080 TV households as of the 2022-2023 television season, up +4% from that of the 2021-2022 season.

Amarillo historical universe estimates chart

Amarillo Universe Estimates

SeasonRankShareTV HomesChange
2022-20231310.159%197,080+3.65%
2021-20221320.155%190,140-0.11%
2020-20211310.157%190,340+17.5%
2019-20201320.151%162,010-7.89%
2018-20191310.160%175,880-2.25%
2017-20181310.160%179,920-5.42%
2016-20171310.166%190,240+0.29%
2015-20161310.167%189,690-2.56%
2014-20151300.171%194,670-1.95%
2013-20141300.171%198,540+0.73%
2012-20131300.173%197,110+0.75%
2011-20121300.171%195,650+0.30%
2010-20111310.168%195,070+1.34%
2009-20101310.168%192,490+0.21%
2008-20091310.168%192,090+0.08%
2007-20081310.170%191,930+0.70%
2006-20071310.171%190,590+0.18%
2005-20061310.173%190,250+0.07%
2004-20051300.174%190,120-0.63%
2003-20041290.177%191,330+0.76%

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