The Augusta, GA-Aiken, SC designated market area (DMA) is a U.S. television market serving the people in the states of Georgia and South Carolina. It is the 108th biggest media market by size in the United States, with a total population of 291,070 TV households as of the 2024-2025 television season, up +1% from that of the 2023-2024 season. The Augusta-Aiken DMA comprises 18 counties across two states, namely, Burke, Columbia, Emanuel, Glascock, Jefferson, Jenkins, Lincoln, McDuffie, Richmond, Taliaferro, Warren, and Wilkes, GA; and Aiken, Allendale, Bamberg, Barnwell, Edgefield, and McCormick, SC.
| Season | Rank | Share | TV Homes | Change |
|---|---|---|---|---|
| 2024-2025 | 108 | 0.232% | 291,070 | +1.12% |
| 2023-2024 | 110 | 0.231% | 287,840 | +1.67% |
| 2022-2023 | 110 | 0.229% | 283,100 | +4.35% |
| 2021-2022 | 112 | 0.222% | 271,310 | -0.12% |
| 2020-2021 | 112 | 0.225% | 271,640 | +13.1% |
| 2019-2020 | 108 | 0.225% | 240,270 | -9.11% |
| 2018-2019 | 105 | 0.240% | 264,350 | +6.13% |
| 2017-2018 | 112 | 0.222% | 249,090 | -4.50% |
| 2016-2017 | 111 | 0.227% | 260,840 | +1.84% |
| 2015-2016 | 112 | 0.226% | 256,120 | -0.78% |
| 2014-2015 | 112 | 0.227% | 258,130 | -2.27% |
| 2013-2014 | 112 | 0.228% | 264,130 | +2.48% |
| 2012-2013 | 113 | 0.226% | 257,730 | -1.84% |
| 2011-2012 | 111 | 0.229% | 262,560 | +2.15% |
| 2010-2011 | 114 | 0.222% | 257,030 | +0.42% |
| 2009-2010 | 114 | 0.223% | 255,950 | +0.79% |
| 2008-2009 | 115 | 0.222% | 253,950 | +1.26% |
| 2007-2008 | 115 | 0.222% | 250,790 | +1.35% |
| 2006-2007 | 114 | 0.222% | 247,450 | +0.76% |
| 2005-2006 | 115 | 0.223% | 245,590 | -0.42% |