The Buffalo, NY designated market area (DMA) is a U.S. television market serving the people in the state of New York. It is the 54th biggest media market by size in the United States, with a total population of 637,090 TV households as of the 2024-2025 television season, down -1% from that of the 2023-2024 season. The Buffalo DMA comprises nine counties across two states, namely, Allegany, Cattaraugus, Chautauqua, Erie, Genesee, Niagara, and Wyoming, NY; and McKean, and Potter, PA.
| Season | Rank | Share | TV Homes | Change |
|---|---|---|---|---|
| 2024-2025 | 54 | 0.51% | 637,090 | -0.62% |
| 2023-2024 | 54 | 0.51% | 641,090 | +1.42% |
| 2022-2023 | 54 | 0.51% | 632,110 | -0.85% |
| 2021-2022 | 52 | 0.52% | 637,520 | +4.04% |
| 2020-2021 | 53 | 0.51% | 612,780 | +6.25% |
| 2019-2020 | 52 | 0.54% | 576,710 | -1.74% |
| 2018-2019 | 52 | 0.53% | 586,930 | -0.98% |
| 2017-2018 | 53 | 0.53% | 592,750 | -0.66% |
| 2016-2017 | 53 | 0.52% | 596,710 | +1.94% |
| 2015-2016 | 53 | 0.52% | 585,350 | -4.37% |
| 2014-2015 | 52 | 0.54% | 612,110 | -3.50% |
| 2013-2014 | 52 | 0.55% | 634,280 | +0.34% |
| 2012-2013 | 52 | 0.55% | 632,150 | -2.02% |
| 2011-2012 | 51 | 0.56% | 645,190 | +1.39% |
| 2010-2011 | 51 | 0.55% | 636,320 | +0.49% |
| 2009-2010 | 52 | 0.55% | 633,220 | +0.33% |
| 2008-2009 | 51 | 0.55% | 631,120 | -0.88% |
| 2007-2008 | 50 | 0.56% | 636,700 | -0.51% |
| 2006-2007 | 49 | 0.57% | 639,990 | -0.69% |
| 2005-2006 | 49 | 0.58% | 644,430 | -1.16% |