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Chattanooga

The Chattanooga, TN designated market area (DMA) is a U.S. television market serving the people in the state of Tennessee. It is the 86th biggest media market by size in the United States, with a total population of 391,370 TV households as of the 2024-2025 television season, down -5% from that of the 2023-2024 season. The Chattanooga DMA comprises 16 counties across three states, namely, Catoosa, Dade, Murray, Walker, and Whitfield, GA; Cherokee, NC; and Bledsoe, Bradley, Grundy, Hamilton, Marion, McMinn, Meigs, Polk, Rhea, and Sequatchie, TN.

Chattanooga historical universe estimates chart

Chattanooga Universe Estimates

SeasonRankShareTV HomesChange
2024-2025860.312%391,370-4.55%
2023-2024840.329%410,010+2.12%
2022-2023840.324%401,510+5.98%
2021-2022850.310%378,870+1.54%
2020-2021880.309%373,120+22.2%
2019-2020920.285%305,340-10.51%
2018-2019830.310%341,190+1.37%
2017-2018890.300%336,580-4.17%
2016-2017890.306%351,220+1.39%
2015-2016880.306%346,400-1.05%
2014-2015880.308%350,080-2.80%
2013-2014870.311%360,150+1.82%
2012-2013870.310%353,710-3.57%
2011-2012860.320%366,790-2.68%
2010-2011860.325%376,910+3.15%
2009-2010860.318%365,400-0.38%
2008-2009860.321%366,780+3.70%
2007-2008860.314%353,680+1.81%
2006-2007860.312%347,380-1.93%
2005-2006860.321%354,230+0.29%

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