The Detroit, MI designated market area (DMA) is a U.S. television market serving the people in the state of Michigan. It is the 14th biggest media market by size in the United States, with a total population of 1,940,750 TV households as of the 2024-2025 television season, up +1% from that of the 2023-2024 season. The Detroit DMA comprises nine counties, namely, Lapeer, Livingston, Macomb, Monroe, Oakland, Sanilac, St. Clair, Washtenaw, and Wayne, MI.
| Season | Rank | Share | TV Homes | Change |
|---|---|---|---|---|
| 2024-2025 | 14 | 1.55% | 1,940,750 | +0.56% |
| 2023-2024 | 14 | 1.55% | 1,929,890 | -0.38% |
| 2022-2023 | 14 | 1.57% | 1,937,250 | +1.40% |
| 2021-2022 | 15 | 1.56% | 1,910,560 | +2.57% |
| 2020-2021 | 15 | 1.54% | 1,862,620 | +7.22% |
| 2019-2020 | 14 | 1.62% | 1,737,170 | -2.25% |
| 2018-2019 | 14 | 1.61% | 1,777,240 | -0.12% |
| 2017-2018 | 14 | 1.59% | 1,779,380 | -3.97% |
| 2016-2017 | 13 | 1.62% | 1,853,030 | +1.36% |
| 2015-2016 | 13 | 1.61% | 1,828,230 | -0.28% |
| 2014-2015 | 12 | 1.61% | 1,833,320 | -1.24% |
| 2013-2014 | 11 | 1.60% | 1,856,400 | +0.57% |
| 2012-2013 | 11 | 1.62% | 1,845,920 | +0.18% |
| 2011-2012 | 11 | 1.61% | 1,842,650 | -2.19% |
| 2010-2011 | 11 | 1.63% | 1,883,840 | -0.34% |
| 2009-2010 | 11 | 1.65% | 1,890,220 | -1.91% |
| 2008-2009 | 11 | 1.68% | 1,926,970 | +0.08% |
| 2007-2008 | 11 | 1.71% | 1,925,460 | -0.66% |
| 2006-2007 | 11 | 1.74% | 1,938,320 | +0.10% |
| 2005-2006 | 11 | 1.76% | 1,936,350 | -0.39% |