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El Paso-Las Cruces

The El Paso, TX (Las Cruces, NM) designated market area (DMA) is a U.S. television market serving the people in the states of New Mexico and Texas. It is the 93rd biggest media market by size in the United States, with a total population of 343,530 TV households as of the 2020-2021 television season, up +16% from that of the 2019-2020 season.

El Paso-Las Cruces historical universe estimates chart
SeasonRankShareTV HomesChange
2020-2021930.284%343,530+16.4%
2019-2020930.276%295,070-12.90%
2018-2019850.307%338,770+6.44%
2017-2018930.284%318,260-4.50%
2016-2017920.291%333,270+0.11%
2015-2016920.294%332,920-1.47%
2014-2015910.297%337,890-1.91%
2013-2014910.298%344,480+1.58%
2012-2013910.297%339,130+0.76%
2011-2012910.294%336,570+6.80%
2010-2011970.272%315,130+1.41%
2009-2010980.271%310,760+0.87%

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