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Eugene

The Eugene, OR designated market area (DMA) is a U.S. television market serving the people in the state of Oregon. It is the 120th biggest media market by size in the United States, with a total population of 256,020 TV households as of the 2024-2025 television season. The Eugene DMA comprises four counties, namely, Benton, Coos, Douglas, and Lane, OR.

Eugene historical universe estimates chart

Eugene Universe Estimates

SeasonRankShareTV HomesChange
2024-20251200.204%256,020-0.13%
2023-20241190.206%256,350+2.20%
2022-20231190.203%250,840-5.64%
2021-20221160.217%265,840+1.04%
2020-20211130.218%263,100+20.6%
2019-20201170.204%218,200+1.46%
2018-20191230.195%215,070-7.13%
2017-20181190.207%231,570-3.40%
2016-20171170.209%239,710+2.94%
2015-20161190.206%232,860-1.05%
2014-20151200.207%235,320-2.15%
2013-20141210.208%240,480+2.08%
2012-20131210.206%235,570-2.36%
2011-20121210.210%241,270-1.07%
2010-20111180.210%243,870+0.89%
2009-20101190.210%241,730-0.44%
2008-20091190.212%242,790+2.99%
2007-20081200.209%235,750+1.74%
2006-20071200.208%231,710+1.06%
2005-20061210.208%229,280-0.03%

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