The Kansas City, KS-MO designated market area (DMA) is a U.S. television market serving the people in the states of Kansas and Missouri. It is the 33rd biggest media market by size in the United States, with a total population of 1,033,680 TV households as of the 2024-2025 television season, up +1% from that of the 2023-2024 season. The Kansas City DMA comprises 33 counties across two states, namely, Anderson, Atchison, Douglas, Franklin, Johnson, Leavenworth, Linn, Miami, and Wyandotte, KS; and Bates, Caldwell, Carroll, Cass, Clay, Clinton, Daviess, Gentry, Grundy, Harrison, Henry, Holt, Jackson, Johnson, Lafayette, Linn, Livingston, Mercet, Nodaway, Pettis, Platte, Ray, Saline, and Worth, MO.
| Season | Rank | Share | TV Homes | Change |
|---|---|---|---|---|
| 2024-2025 | 33 | 0.82% | 1,033,680 | +1.43% |
| 2023-2024 | 34 | 0.82% | 1,019,080 | -0.05% |
| 2022-2023 | 33 | 0.82% | 1,019,550 | +0.49% |
| 2021-2022 | 32 | 0.83% | 1,014,580 | +2.88% |
| 2020-2021 | 34 | 0.82% | 986,160 | +9.96% |
| 2019-2020 | 32 | 0.84% | 896,850 | -1.38% |
| 2018-2019 | 32 | 0.82% | 909,420 | +0.93% |
| 2017-2018 | 33 | 0.80% | 901,020 | -1.96% |
| 2016-2017 | 33 | 0.80% | 919,020 | +2.22% |
| 2015-2016 | 33 | 0.79% | 899,020 | -2.63% |
| 2014-2015 | 31 | 0.81% | 923,290 | -1.98% |
| 2013-2014 | 31 | 0.81% | 941,980 | +1.14% |
| 2012-2013 | 31 | 0.82% | 931,320 | -0.90% |
| 2011-2012 | 31 | 0.82% | 939,740 | -3.60% |
| 2010-2011 | 31 | 0.84% | 974,820 | +3.55% |
| 2009-2010 | 32 | 0.82% | 941,360 | +0.36% |
| 2008-2009 | 31 | 0.82% | 937,970 | +1.18% |
| 2007-2008 | 31 | 0.82% | 927,060 | +1.51% |
| 2006-2007 | 31 | 0.82% | 913,280 | +1.08% |
| 2005-2006 | 31 | 0.82% | 903,540 | +1.00% |