The Minneapolis-St. Paul, MN designated market area (DMA) is a U.S. television market serving the people in the state of Minnesota. It is the 16th biggest media market by size in the United States, with a total population of 1,886,680 TV households as of the 2024-2025 television season, up +1% from that of the 2023-2024 season. The Minneapolis-Saint Paul DMA comprises 58 counties across two states, namely, Aitkin, Anoka, Beltrami, Benton, Big Stone, Carver, Cass, Chippewa, Chisago, Cottonwood, Crow Wing, Dakota, Douglas, Faribault, Goodhue, Grant, Hennepin, Hubbard, Isanti, Jackson, Kanabec, Kandiyohi, Lac Qui Parle, Le Sueur, Lyon, McLeod, Meeker, Mille Lacs, Morrison, Nicollet North, Pine, Pope, Ramsey, Redwood, Renville, Rice, Scott, Sherburne, Sibley, Stearns, Steele, Stevens, Swift, Todd, Traverse, Wabasha, Wadena, Waseca, Washington, Wright, and Yellow Medicine, MN; and Barron, Burnett, Dunn, Pierce, Polk, St. Croix, and Washburn, WI.
| Season | Rank | Share | TV Homes | Change |
|---|---|---|---|---|
| 2024-2025 | 16 | 1.50% | 1,886,680 | +1.33% |
| 2023-2024 | 15 | 1.49% | 1,861,980 | +1.22% |
| 2022-2023 | 15 | 1.49% | 1,839,480 | -4.09% |
| 2021-2022 | 14 | 1.57% | 1,917,970 | +1.62% |
| 2020-2021 | 14 | 1.56% | 1,887,390 | +11.2% |
| 2019-2020 | 15 | 1.59% | 1,697,370 | -0.93% |
| 2018-2019 | 15 | 1.55% | 1,713,310 | -0.99% |
| 2017-2018 | 15 | 1.54% | 1,730,430 | -0.69% |
| 2016-2017 | 15 | 1.52% | 1,742,530 | +1.12% |
| 2015-2016 | 15 | 1.52% | 1,723,210 | -0.40% |
| 2014-2015 | 15 | 1.52% | 1,730,170 | -1.02% |
| 2013-2014 | 15 | 1.51% | 1,748,070 | +1.16% |
| 2012-2013 | 15 | 1.51% | 1,728,050 | +0.35% |
| 2011-2012 | 15 | 1.50% | 1,721,940 | -1.82% |
| 2010-2011 | 15 | 1.51% | 1,753,780 | +1.25% |
| 2009-2010 | 15 | 1.51% | 1,732,050 | +0.09% |
| 2008-2009 | 15 | 1.51% | 1,730,530 | +1.39% |
| 2007-2008 | 15 | 1.51% | 1,706,740 | +1.69% |
| 2006-2007 | 15 | 1.51% | 1,678,430 | +1.54% |
| 2005-2006 | 15 | 1.50% | 1,652,940 | -0.76% |