The Ottumwa, IA-Kirksville, MO designated market area (DMA) is a U.S. television market serving the people in the states of Iowa and Missouri. It is the 200th biggest media market by size in the United States, with a total population of 46,330 TV households as of the 2022-2023 television season, down -2% from that of the 2021-2022 season.
| Season | Rank | Share | TV Homes | Change |
|---|---|---|---|---|
| 2022-2023 | 200 | 0.037% | 46,330 | -1.93% |
| 2021-2022 | 200 | 0.039% | 47,240 | +0.79% |
| 2020-2021 | 200 | 0.039% | 46,870 | +25.2% |
| 2019-2020 | 201 | 0.035% | 37,440 | -8.33% |
| 2018-2019 | 200 | 0.037% | 40,840 | -5.00% |
| 2017-2018 | 200 | 0.038% | 42,990 | -3.80% |
| 2016-2017 | 200 | 0.039% | 44,690 | -0.18% |
| 2015-2016 | 200 | 0.040% | 44,770 | -1.58% |
| 2014-2015 | 200 | 0.040% | 45,490 | -2.72% |
| 2013-2014 | 201 | 0.040% | 46,760 | +0.06% |
| 2012-2013 | 200 | 0.041% | 46,730 | -2.26% |
| 2011-2012 | 199 | 0.042% | 47,810 | -6.93% |
| 2010-2011 | 199 | 0.044% | 51,370 | |
| 2009-2010 | 200 | 0.045% | 51,370 | +0.20% |
| 2008-2009 | 200 | 0.045% | 51,270 | -0.04% |
| 2007-2008 | 199 | 0.046% | 51,290 | -0.35% |
| 2006-2007 | 199 | 0.046% | 51,470 | +0.35% |
| 2005-2006 | 199 | 0.047% | 51,290 | +0.20% |
| 2004-2005 | 200 | 0.047% | 51,190 | -0.54% |
| 2003-2004 | 197 | 0.048% | 51,470 | -0.19% |