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Rochester-Mason City-Austin

The Rochester, MN-Mason City, IA-Austin, MN designated market area (DMA) is a U.S. television market serving the people in the states of Iowa and Minnesota. It is the 153rd biggest media market by size in the United States, with a total population of 152,720 TV households as of the 2024-2025 television season. The Rochester-Mason City-Austin DMA comprises 12 counties across two states, namely, Cerro Gordo, Floyd, Hancock, Howard, Mitchell, Winnebago, and Worth, IA; and Dodge, Fillmore, Freeborn, Mower, and Olmsted, MN.

Rochester-Mason City-Austin historical universe estimates chart

Rochester-Mason City-Austin Universe Estimates

SeasonRankShareTV HomesChange
2024-20251530.122%152,720+0.07%
2023-20241520.122%152,610+0.28%
2022-20231510.123%152,190-0.23%
2021-20221510.125%152,540+1.92%
2020-20211500.124%149,660+15.5%
2019-20201500.121%129,600+0.70%
2018-20191540.117%128,700-4.66%
2017-20181530.120%134,990-4.88%
2016-20171530.124%141,920+1.21%
2015-20161530.124%140,230-0.23%
2014-20151530.124%140,550-3.53%
2013-20141530.126%145,690+1.65%
2012-20131530.126%143,330-1.46%
2011-20121530.127%145,450+0.59%
2010-20111530.125%144,590+0.20%
2009-20101530.126%144,300-0.28%
2008-20091540.126%144,700+0.98%
2007-20081530.127%143,290+0.14%
2006-20071530.129%143,090+0.22%
2005-20061520.130%142,770+0.14%

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