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Rockford

The Rockford, IL designated market area (DMA) is a U.S. television market serving the people in the state of Illinois. It is the 137th biggest media market by size in the United States, with a total population of 180,910 TV households as of the 2024-2025 television season, down -1% from that of the 2023-2024 season. The Rockford DMA comprises five counties, namely, Boone, Lee, Ogle, Stephenson, and Winnebago, IL.

Rockford historical universe estimates chart

Rockford Universe Estimates

SeasonRankShareTV HomesChange
2024-20251370.144%180,910-0.64%
2023-20241370.146%182,070+0.35%
2022-20231380.147%181,440+2.90%
2021-20221390.144%176,330+2.09%
2020-20211390.143%172,720+13.3%
2019-20201380.142%152,400-0.26%
2018-20191390.139%152,800-5.40%
2017-20181380.144%161,530-5.25%
2016-20171380.149%170,480+0.20%
2015-20161360.150%170,140-2.77%
2014-20151350.154%174,990-2.79%
2013-20141360.155%180,010+0.43%
2012-20131350.157%179,240-2.78%
2011-20121340.161%184,360-1.92%
2010-20111340.162%187,970-0.63%
2009-20101340.165%189,160+0.16%
2008-20091320.165%188,860+0.10%
2007-20081320.167%188,670+2.23%
2006-20071330.166%184,560+0.80%
2005-20061330.166%183,090+1.05%

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