The San Francisco-Oakland-San Jose, CA designated market area (DMA) is a U.S. television market serving the people in the state of California. It is the 10th biggest media market by size in the United States, with a total population of 2,542,480 TV households as of the 2024-2025 television season, up +1% from that of the 2023-2024 season. The San Francisco-Oakland-San Jose DMA comprises 11 counties, namely, Alameda, Contra Costa, Lake, Marin, Mendocino, Napa, San Francisco, San Mateo, Santa Clara, Solano West, and Sonoma, CA.
| Season | Rank | Share | TV Homes | Change |
|---|---|---|---|---|
| 2024-2025 | 10 | 2.03% | 2,542,480 | +0.88% |
| 2023-2024 | 10 | 2.02% | 2,520,350 | -2.81% |
| 2022-2023 | 10 | 2.09% | 2,593,210 | -1.07% |
| 2021-2022 | 8 | 2.14% | 2,621,190 | -1.21% |
| 2020-2021 | 6 | 2.19% | 2,653,270 | +12.2% |
| 2019-2020 | 6 | 2.21% | 2,364,740 | -2.06% |
| 2018-2019 | 8 | 2.19% | 2,414,470 | -1.52% |
| 2017-2018 | 8 | 2.19% | 2,451,640 | -1.46% |
| 2016-2017 | 6 | 2.17% | 2,488,090 | +0.14% |
| 2015-2016 | 6 | 2.19% | 2,484,690 | +0.32% |
| 2014-2015 | 6 | 2.18% | 2,476,860 | -1.67% |
| 2013-2014 | 6 | 2.18% | 2,518,900 | +0.67% |
| 2012-2013 | 6 | 2.19% | 2,502,030 | -0.18% |
| 2011-2012 | 6 | 2.19% | 2,506,510 | -0.67% |
| 2010-2011 | 6 | 2.18% | 2,523,520 | +0.80% |
| 2009-2010 | 6 | 2.18% | 2,503,400 | +1.09% |
| 2008-2009 | 6 | 2.16% | 2,476,450 | +2.36% |
| 2007-2008 | 6 | 2.14% | 2,419,440 | +1.50% |
| 2006-2007 | 5 | 2.14% | 2,383,570 | +1.18% |
| 2005-2006 | 6 | 2.14% | 2,355,740 | -0.18% |