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Twin Falls

The Twin Falls, ID designated market area (DMA) is a U.S. television market serving the people in the state of Idaho. It is the 189th biggest media market by size in the United States, with a total population of 73,070 TV households as of the 2022-2023 television season.

Twin Falls historical universe estimates chart
SeasonRankShareTV HomesChange
2022-20231890.059%73,070-0.08%
2021-20221890.060%73,130+5.06%
2020-20211890.058%69,610+26.4%
2019-20201910.051%55,050-8.23%
2018-20191890.054%59,990-3.80%
2017-20181900.056%62,360-2.85%
2016-20171910.056%64,190+1.81%
2015-20161930.056%63,050-1.97%
2014-20151920.057%64,320-0.36%
2013-20141920.056%64,550+0.70%
2012-20131910.056%64,100-2.58%
2011-20121910.057%65,800+0.75%
2010-20111920.056%65,310+0.88%
2009-20101930.056%64,740+1.89%
2008-20091940.056%63,540+1.52%
2007-20081930.056%62,590+2.34%
2006-20071910.055%61,160+1.26%
2005-20061920.055%60,400+0.77%
2004-20051910.055%59,940+1.87%
2003-20041920.054%58,840+0.63%

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