Big 12 Tournament is a U.S. television program shown on ESPN. Big 12 Tournament is watched by a total number of 2,236,000 people (0.7% rating, up +115% from Thursday) per the daily audience measurement on . Big 12 Tournament is also shown on ESPNU.
Demographic breakdown of the most recent historical ratings of Big 12 Tournament on ESPN as of Saturday, March 15, 2025.
| Big 12 Tournament Daily Ratings | |||
|---|---|---|---|
| Date | Demo | Audience | Rating |
| 2025-Mar-15 ARIZONA VS. HOUSTON | HH | 1,421,500 | 1.13 |
| P2+ | 2,236,000 | 0.70 | |
| P18-49 | 750,500 | 0.56 | |
| P25-54 | 864,000 | 0.70 | |
| 2025-Mar-13 KANSAS VS. ARIZONA | HH | 641,500 | 0.51 |
| P2+ | 1,039,000 | 0.33 | |
| P18-49 | 362,000 | 0.27 | |
| P25-54 | 432,000 | 0.35 | |
| 2024-Mar-16 L: IOWA STATE/ | HH | 1,412,500 | 1.13 |
| P2+ | 2,108,000 | 0.67 | |
| P18-49 | 714,000 | 0.54 | |
| 2024-Mar-15 L: BAYLOR/ | HH | 650,000 | 0.52 |
| P2+ | 973,000 | 0.31 | |
| P18-49 | 342,500 | 0.26 | |
| 2024-Mar-14 L: TCU/ | P2+ | 541,000 | 0.17 |
| P18-49 | 183,300 | 0.14 | |
| 2023-Mar-11 L: TEXAS/ | HH | 1,658,700 | 1.34 |
| P2+ | 2,485,000 | 0.80 | |
| P18-49 | 815,000 | 0.62 | |
| P25-54 | 936,100 | 0.77 | |
| 2023-Mar-10 L: IOWA STATE/ | HH | 817,000 | 0.66 |
| P2+ | 1,197,000 | 0.38 | |
| P18-49 | 457,000 | 0.35 | |
| P25-54 | 522,800 | 0.43 | |
| 2023-Mar-09 L: WEST VIRGINIA/ | HH | 544,700 | 0.44 |
| P2+ | 707,000 | 0.23 | |
| P18-49 | 227,000 | 0.17 | |
| P25-54 | 243,100 | 0.20 | |
| Rank | Program | Audience | Change |
|---|---|---|---|
| 1 | CFP Quarterfinals | 17,979,000 | +34% |
| 2 | College Football Bowl Studio | 15,083,000 | +177% |