Believe It or Not! was a U.S. television program broadcast on NBC from Tuesday, March 1, 1949 to Thursday, October 5, 1950. Believe It or Not! was watched by a total number of 1,192,200 people (33.2% rating) per episode, as of the average monthly audience measurement for the period ending .
Demographic breakdown of the most recent historical ratings of Believe It or Not! on NBC as of Thursday, March 31, 1949.
| Believe It or Not! Monthly Ratings | |||
|---|---|---|---|
| Date | Demo | Audience | Rating |
| 1949-Mar | HH | 397,400 | 33.2 |
| P2+ | 1,192,200 | 33.2 | |
| Rank | Program | Audience | Change |
|---|---|---|---|
| 1 | Nightly News with Lester Holt | 5,942,000 | -2% |
| 2 | Law & Order: Special Victims Unit | 4,777,000 | +17% |
| 3 | Law & Order | 4,506,000 | +17% |
| 4 | Law & Order: Organized Crime | 3,261,000 | +15% |
| 5 | Chicago Fire | 3,238,000 | -7% |
| 6 | Chicago Med | 3,215,000 | -13% |
| 7 | Today | 2,716,000 | -3% |
| 8 | Deal or No Deal Island | 2,688,000 | +11% |
| 9 | Chicago PD | 2,555,000 | -6% |
| 10 | Lopez vs. Lopez | 2,098,000 | +7% |
| 11 | Password | 1,976,000 | -12% |
| 12 | Saturday Night Live | 1,767,000 | -62% |
| 13 | Dateline | 1,758,000 | -33% |
| 14 | The Wall | 1,578,000 | -1% |
| 15 | The Voice | 1,161,000 | -76% |
| 16 | Weakest Link | 1,016,000 | -40% |