Believe It or Not! was a U.S. television program broadcast on NBC from Tuesday, March 1, 1949 to Thursday, October 5, 1950. Believe It or Not! was watched by a total number of 1,192,200 people (33.2% rating) per episode, as of the average monthly audience measurement for the period ending .
Demographic breakdown of the most recent historical ratings of Believe It or Not! on NBC as of Thursday, March 31, 1949.
| Believe It or Not! Monthly Ratings | |||
|---|---|---|---|
| Date | Demo | Audience | Rating |
| 1949-Mar | HH | 397,400 | 33.2 |
| P2+ | 1,192,200 | 33.2 | |
| Rank | Program | Audience | Change |
|---|---|---|---|
| 1 | Sunday Night Football | 16,183,000 | -25% |
| 2 | Sunday Night NFL Pre-Kick | 13,420,000 | -14% |
| 3 | Football Night in America | 7,420,000 | -33% |
| 4 | Chicago Med | 6,008,000 | +82% |
| 5 | Chicago Fire | 5,773,000 | +105% |
| 6 | Nightly News with Lester Holt | 5,708,000 | -2% |
| 7 | Decision | 5,507,000 | -3% |
| 8 | The Voice | 4,972,000 | +16% |
| 9 | Chicago PD | 4,449,000 | +95% |
| 10 | Law & Order | 3,488,000 | -4% |
| 11 | Happy's Place | 3,475,000 | |
| 12 | Law & Order: Special Victims Unit | 3,127,000 | -11% |
| 13 | Saturday Night Live | 3,060,000 | -54% |
| 14 | B1G Saturday Night Football | 2,734,000 | -18% |
| 15 | Today | 2,612,000 | +2% |
| 16 | Dateline | 2,372,000 | +14% |
| 17 | Lopez vs. Lopez | 1,994,000 | +9% |
| 18 | Found | 1,933,000 | -14% |
| 19 | B1G Saturday Night Football Post Game | 1,500,000 | -21% |