The 1988-1989 television season is the 43rd network season in United States television history. It began on Monday, September 19, 1988 and ended on Sunday, April 30, 1989. The effective start date of the 1988-89 season for the purposes of audience measurement was Monday, September 19, 1988 through Sunday, September 17, 1989.
Universe estimates used to calculate a program or network's rating within that particular demographic for the 1988-89 TV season. See the extended 1988-1989 universe estimates.
| Demographic | Population | Share |
|---|---|---|
| Households | 90,400,000 | |
| Persons 2+ | 232,800,000 | |
| Persons 2-11 | 35,020,000 | 15.0% |
| Persons 2-5 | 14,370,000 | 6.17% |
| Persons 6-11 | 20,650,000 | 8.87% |
| Persons 6-8 | 10,550,000 | 4.53% |
| Persons 9-11 | 10,100,000 | 4.34% |
| Persons 12-14 | 9,650,000 | 4.15% |
| Persons 12-17 | 19,900,000 | 8.55% |
| Persons 15-17 | 10,250,000 | 4.40% |