The demographic universe estimates for the 2008-2009 television season as defined and published by Nielsen Media Research.
| Demographic | Population | Share |
|---|---|---|
| Households | 114,456,650 | |
| Persons 2+ | 289,950,000 | |
| Persons 2-11 | 40,760,000 | 14.1% |
| Persons 12-17 | 24,710,000 | 8.52% |
| Persons 18+ | 224,480,000 | 77.4% |
| Persons 18-24 | 28,790,000 | 9.93% |
| Persons 18-34 | 68,170,000 | 23.5% |
| Persons 18-49 | 131,970,000 | 45.5% |
| Persons 25-54 | 124,340,000 | 42.9% |
| Persons 35+ | 156,310,000 | 53.9% |
| Persons 35-64 | 119,070,000 | 41.1% |
| Persons 50+ | 92,510,000 | 31.9% |
| Persons 50-54 | 21,160,000 | 7.30% |
| Persons 55+ | 71,350,000 | 24.6% |
| Males 18+ | 108,390,000 | 37.4% |
| Males 18-24 | 14,550,000 | 5.02% |
| Males 18-34 | 34,270,000 | 11.8% |
| Males 18-49 | 65,680,000 | 22.7% |
| Females 18+ | 116,090,000 | 40.0% |
| Females 18-24 | 14,240,000 | 4.91% |
| Females 18-34 | 33,900,000 | 11.7% |
| Females 18-49 | 66,290,000 | 22.9% |
| Asian Households | 4,740,000 | 4.14% |
| Black Households | 13,950,000 | 12.2% |
| Hispanic Households | 12,660,000 | 11.1% |