USTVDB

2009-2010 Television Season

The 2009-2010 television season is the 64th network season in the United States television history. It began on Monday, September 21, 2009 and ended on Sunday, May 30, 2010. The effective start date of the 2009-10 season for the purposes of audience measurement was September 26, 2009 through September 24, 2010.

Demographic Estimates

Universe estimates used to calculate a program or network's rating within that particular demographic for the 2009-10 television season. See the complete 2009-2010 universe estimates.

DemographicPopulationShare
Households114,866,380
Persons 2+292,000,000
Persons 2-1141,140,00014.1%
Persons 12-1724,620,0008.43%
Persons 18+226,280,00077.5%
Persons 18-3468,270,00023.4%
Persons 18-49131,580,00045.1%
Persons 25-54124,290,00042.6%
Persons 50+94,700,00032.4%
Males 18+109,290,00037.4%

Media Market Estimates

Top 10 designated market areas by number of television homes for the 2009-2010 season. See the complete 2009-2010 Nielsen DMA ranking.

RankMarketTV HomesShare
1New York7,493,5306.524%
2Los Angeles5,659,1704.927%
3Chicago3,501,0103.048%
4Philadelphia2,955,1902.573%
5Dallas-Fort Worth2,544,4102.215%
6San Francisco-Oakland-San Jose2,503,4002.179%
7Boston-Manchester2,410,1802.098%
8Atlanta2,387,5202.079%
9Washington-Hagerstown2,335,0402.033%
10Houston2,123,4601.849%

Events

2009

September

  1. NCIS: Los Angeles premieres on CBS.
  2. Nick Jr. is launched.
  3. TeenNick is launched.

October

  1. Let's Make a Deal premieres on CBS.
  2. On the Case with Paula Zahn premieres on ID.
  3. Pit Bulls & Parolees premieres on Animal Planet.

December

  1. Disappeared premieres on ID.
  2. American Ninja Warrior premieres on NBC.

2010

January

  1. Worst Cooks in America premieres on Food Network.
  2. Varney & Company premieres on Fox Business.
  3. American Pickers premieres on History.

February

  1. Fast Money Halftime Report premieres on CNBC.
  2. WWE NXT premieres on USA Network.

March

  1. Who Do You Think You Are? premieres on NBC.
  2. 60 Minutes Presents premieres on CBS.
  3. PigMan: The Series premieres on Sportsman Channel.
  4. Nat Geo Wild is launched.

April

  1. Basketball Wives premieres on VH1.

May

  1. Beyond the Headlines premieres on Lifetime.

July

  1. MasterChef premieres on FOX.

August

  1. Great Food Truck Race premieres on Food Network.
  2. Swamp People premieres on History.
  3. Who the (Bleep) Did I Marry? premieres on ID.

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