The demographic universe estimates for the 2012-2013 television season as defined and published by Nielsen Media Research.
| Demographic | Population | Share |
|---|---|---|
| Households | 114,173,690 | |
| Persons 2+ | 289,420,000 | |
| Persons 2-11 | 39,610,000 | 13.7% |
| Persons 12-17 | 24,020,000 | 8.30% |
| Persons 18+ | 225,790,000 | 78.0% |
| Persons 18-24 | 29,170,000 | 10.1% |
| Persons 18-34 | 67,660,000 | 23.4% |
| Persons 18-49 | 126,540,000 | 43.7% |
| Persons 25-54 | 118,700,000 | 41.0% |
| Persons 35+ | 158,130,000 | 54.6% |
| Persons 35-64 | 117,320,000 | 40.5% |
| Persons 50+ | 99,250,000 | 34.3% |
| Persons 50-54 | 21,330,000 | 7.37% |
| Persons 55+ | 77,920,000 | 26.9% |
| Males 2+ | 141,020,000 | 48.7% |
| Males 12-17 | 12,260,000 | 4.24% |
| Males 18+ | 108,530,000 | 37.5% |
| Males 18-24 | 14,720,000 | 5.09% |
| Males 18-34 | 33,770,000 | 11.7% |
| Males 18-49 | 62,560,000 | 21.6% |
| Males 25-54 | 58,190,000 | 20.1% |
| Males 35-64 | 56,920,000 | 19.7% |
| Males 50+ | 45,970,000 | 15.9% |
| Females 2+ | 148,400,000 | 51.3% |
| Females 12-17 | 11,760,000 | 4.06% |
| Females 18+ | 117,260,000 | 40.5% |
| Females 18-24 | 14,450,000 | 4.99% |
| Females 18-34 | 33,890,000 | 11.7% |
| Females 18-49 | 63,980,000 | 22.1% |
| Females 25-54 | 60,510,000 | 20.9% |
| Females 35-64 | 60,400,000 | 20.9% |
| Females 50+ | 53,280,000 | 18.4% |